GlobeGro™

GlobeGro™ uses national income, population and income distribution data for 160 countries, to forecast the changing population and wealth of income groups over time.

GlobeGro™ allows you to:

• Estimate total market spend by income group
• Identify which consumer income groups will change over time, by both
  • numbers of people “where the volume is” and
  • spending power “where the value is”
• Select any 3 years (1980-2015 or more), define income boundaries and your own regional groupings
• Choose from three different national income measures
• Evaluate income at Purchasing Power Parity (PPP) or Market exchange rates
• Look at both per capita and per household data
• Sort and rank countries by various measures