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BusinessMonitor™
“A great help for shorter term annual planning exercises”
Can be used by:
- Boards to assess the likely impact of economic factors on the business when preparing annual plans and updated forecasts
- Product Group teams to assess the likely impact of economic factors on their particular markets. Useful for updating annual plans
Indicates:
- The relative impact across product categories
- The direction of changes, consumers’ discretionary income and product category market size, highlighting any major discontinuities
- The order of magnitude of any change
- How provinces will be affected by changes in national scenarios